If you own or work for a business now, you’ve likely had to work remotely to allow your company to stay in business while following a stay-at-home mandate. Even if you’ve worked remotely before, you probably haven’t had to also stay home for literally everything else. Having your work and home located in the same space 24/7 over an extended period could make you a little batty. If you need help setting up your workspace, read this. Here are some ideas to keep your head in the game and stay productive without losing your sanity, whether or not your company is on lockdown:
The common-sense way of doing business is not always as intuitive as it should be. We sometimes over-complicate a task or idea when, if we just gave it an honest moment of reflection, answers would come and the task would be less daunting. If you’re a busy owner with many employees, you might also think about hiring an online business manager.
Running a small business can be an exciting and rewarding venture, but it can also be stressful, tiring and discouraging. How do you stay positive and help everyone else who works with you keep encouraged?
There’s a lot of good reference information available regarding the importance and qualities of good leadership in business. What about the followers? This term “followers” refers to the people who work for and with the leadership of an organization. You can have the best leadership money, experience, and training can provide, however, without followers, there is no point to corporate leadership.
The Boomer generation defined the “workaholic” approach to business life. They needed to read this. Generations since then have gravitated more to valuing work-life balance. As the Boomers move into their retirement, the Next Gens and Millennials are asking for more out of life. They want to work hard, but they also have home and outside interests they want to pursue, and they don’t want to eat stress for lunch every day. Can a small business create policies that not only help the company but care for the employee as well?
Today, digital marketing is all about developing engagement with your potential customer base. More exposure in the right place, at the right time, gets you more “clicks.” More clicks can translate into various forms of engagement which can lead to deeper and more committed forms of engagement, which ultimately need to result in sales of goods and services. The key here is getting your followers to engage with your brand.
