Delegate, Focus, and GROW Your Business

The “D” Word

5/4/2010: To-Do List
I know we all think we have to do everything ourselves or it won’t be done right. But is that honestly the best solution? If it were, then we would have a lot more one-man operations. Take the first step and realize that you can’t do everything yourself and that by spreading yourself too thin you may not be doing anything to your full potential. So, like any other self-help program, the first step is to admit you have a problem. Then, ask for help!

Delegation is an art-form and a business skill that everyone must learn to take their business to the next level. Once you commit to learning how to delegate, it will save you time and allow you to devote time to projects you really want to work on. Some key tips for delegating to your team:

  • Define the task, desired results and the due date clearly. You can do this verbally or in writing.
  • Have an open-door policy and encourage and expect questions. Also, check-in and offer support and encouragement!
  • Clarify decision-making authority and what you would need consulted on.
  • For some projects you may wish to consider using task management software, there are some excellent free products like Collabtive, Outlook tasks, HiTask, dotProject, etc.

Of course, you may be a solo-operation and without a team to delegate to, so what do you do? Delegate to a VA!

CVA Virtual Assistants have a lot of experience with delegation. When a VA joins the CVA team and enters the training program, it is all about delegation. The new VA is assigned to a veteran and it is the job of the veteran to delegate tasks to the new VA. The new VA learns about clients, new software programs and the client relationship by completing these delegated tasks. The veteran gets much needed help, and the clients get additional support – it’s a win-win-win!

The most common form of delegation at CVA are the tasks that we receive directly from our clients. Every client is different, as are the tasks that they delegate , such as; managing customer service emails, making follow-up phone calls, creating and managing social networking profiles, designing PowerPoint presentations, making travel arrangements, blog writing and posting, overall project management, website development and maintenance, just to name a few.

What could you delegate to a VA? Consider taking the next week and write down all the tasks you perform, then at the end of the week look through the list and think about the tasks that really require YOUR attention. Whatever is left should be delegated to someone else to allow you to focus on tasks that didn’t even make it to the list because you didn’t have time to do them! Imagine if you could delegate the “small” stuff and focus on marketing and selling your business, servicing your key customers, developing new revenue streams – where could your business be in one year?

Some final words of wisdom from Andrew Carnegie; “No person will make a great business who wants to do it all himself or get all the credit.”

photo credit: john.schultz

Posted on May 20th, 2010 by Jennifer Gallagher, General Manager

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