Delegate, Focus, and GROW Your Business

How Do You Know You Need A Virtual Assistant?


Managing and operating a business requires that executives wear many hats. Overseeing marketing, inventory, accounting and profitability are all part of running a successful business. However, when managers and owners get bogged down in the minutia of every detail, they may lose focus of the big picture.

Delegating The Details

For many, letting go control of certain areas of their business can be difficult. This is especially true of growing enterprises where the owners or executives were in charge of every aspect of their business when it was in its infancy but now has expanded to a larger scale. There is a time when the larger issues need full executive attention and some tasks need to be delegated.

When there is not enough time to get everything done in a day, week or month that is on an executive’s plate, it may be time to look at hiring a Virtual Assistant. Many of the important details that, while important, are time consuming and can be done by a qualified professional. Some areas that may be put onto the shoulders of such an assistant may be:

  • Customer service. Use an assistant to help with phone and email correspondence with your customers and vendors. How much time do you spend on email when you could be managing your business?
  • Technical assistance. If you want to use new programs that may help streamline your business but are unfamiliar with the inter-workings, a virtual assistant can manage these programs for you.
  • Website and social media. Keeping your internet presence current and relevant is a necessity in business. Use a virtual assistant to keep your website, blog and media pages up-to-date.
  • Webinars and teleconferences. An assistant can plan, arrange and even host webinars and conferences in your stead.

By freeing up your time, it can be spent on growing, expanding and streamlining your operation. Your expertise is what makes your business successful. Spending your valuable time and attention on areas that can be accomplished by someone else takes away from your focus on other more critical areas.

  • Build relationships. Your partnerships with clients and vendors are crucial. Use your time to work on these relationships.
  • Create new initiatives. Find ways to improve what your business is doing. Make it more innovative, make it faster, make your business the best it can be.
  •  Connect with your employees. Employees are the lifeblood of many operations. Finding time to hear their ideas and support them can only increase your success.

Using a Virtual Assistant can be the tool you need to get to all the “to do’s” on your list without compromising any aspect of your business. No one can do everything all by themselves, sometimes you just need someone to share the load.

photo credit: Victor1558

Posted on October 10th, 2012 by Rachel Braam, Office Manager

1 Comment »

Tufail Shahzad says:

Very useful article Lisa, now I can easily convey my potential prospects to hire me as their Virtual Assistant to help them grow their business.

Posted: October 10, 2012 @ 9:21 pm

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