Delegate, Focus, and GROW Your Business

How Delegating Tasks is Good for Business

In the earliest days of your business, you probably shouldered most or even all of the responsibility out of sheer necessity. As you business grows, however, it’s important to learn the skill of delegating some tasks to others.

Not only is delegation an essential part of maintaining a healthy work/life balance, but also a key to the success of your business. When you try to handle every aspect of every task on your own, some things will inevitably fall through the cracks. Building a team of dedicated support workers, even as virtual assistants that telecommute, can help to ensure that every deadline is met, and every task is managed perfectly. Successful delegation will first require that you have at least one trusted assistant to hand off some of the work to. In order to create enough time for you to handle the most important aspects of your business, you’ll have to build a relationship with someone who’s capable of overseeing the everyday operations of less specialized tasks.

When you entrust certain aspects of your business into the capable hands of an assistant or online business manager, it not only boosts overall efficiency and allows you to exclusively handle essential tasks but also frees up more time for you to focus on coming up with new and innovative ideas for growing your brand. By delegating some of the responsibility to others, you’re actually working to boost your own productivity. For instance, your website and online presence is an integral part of your brand. Still, design may not be your forte and everyday maintenance requires time that could be better invested in other aspects of your business.

No matter how strong your multi-tasking skills are, it’s simply not possible to be in several places at one time. Running a one-person show is possible, and even compulsory, when you’re building a brand from the ground up. When success comes knocking and business expands, it’s neither feasible nor wise to juggle everything yourself. Learning to delegate isn’t easy; in fact, it’s downright difficult for some entrepreneurs. The old adage states that if you want something done right, you have to do it yourself, but that’s not always true. With the support of a strong group of dedicated assistants, you may find that there’s more truth in the lack of “I” in “T-E-A-M.”

 photo credit: vinodvv aka vcube

Posted on April 9th, 2013 by Rachel Braam, Office Manager

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