Delegate, Focus, and GROW Your Business

4 Positions Every Startup Business Needs

People and Startup Business Concept with Photo Illustrations

People and Startup Business Concept with Photo Illustrations

According to Forbes, nine out of every 10 startup companies will fail and a study by Babson college found the while 400,000 new businesses start every year, nearly 470,000 go out of business in the same amount of time. This are tough stats! If you’re a startup, start off on the right foot with a capable and motivated team in place.

Positions You Need:

Sales Manager

No matter the skills, knowledge or talent you and your team have, there will never be any work done unless something is sold. A good sales manager will ensure your sales team meets their goals and stays on track to bring in new business. He’ll also maintain relationships with existing clients and try to encourage repeat customers. If your sales engine isn’t consistently bringing in new business, you should reassess whether you have the right person taking the lead as sales manager.

Web Designer

If you don’t have a website, you don’t exist. Luckily, these days you don’t have to be incredibly knowledgeable about coding or web design to create a professional looking website with a user-friendly interface. It’s important that someone on your team knows how to access and edit your site so you can make changes anytime you need to, or create special landing pages for marketing and promotional purposes.


If your books aren’t properly kept, the value of your hard work will always be a question mark. It’s imperative you find a detail-oriented person who will be rigorous and disciplined in tracking job cost, profit and margins so you can have a firm grasp on how efficiently your company is operating. Not to mention, you won’t have to worry that your employees don’t receive their paychecks on time.

Operations Manager

Without a well-defined process, your company will lose focus. Certain tasks will be new and will require creative thought, but any tasks that your company does on a consistent basis should have a process put in place by an Operations Manager who clearly defines roles and communicates responsibility amongst your team. Once your employees know how the company expects certain work to be completed, your jobs should run much more smoothly and be executed in a shorter amount of time.

Define Roles and Responsibility

For startups, it’s an inescapable fact that owners and employees will need to take on multiple roles in order to get the company off the ground. Because of this, people are often swept up in the momentum of their daily routine and they forget to maintain clear boundaries between the different positions they’re responsible for. So, if you can’t afford to hire a person to fulfill some of the roles listed, you should still organize your company as if the role exists by clearly listing all tasks that belong to the position, tracking the different people who perform these tasks, and recording how the tasks are executed. This way, when your revenue is up and you’re ready to add new members to your team, the position is already well defined and your new hire will experience a much smoother onboarding process.

Posted on June 3rd, 2015 by Rachel Braam, Office Manager

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