Delegate, Focus, and GROW Your Business

Tools Every Online Business Should Use


Tools for you

The details of running an online business can vary from industry to industry, but one thing remains clear. There are several tools that make running an online business easier and more successful. Working with a Virtual Assistant can add even more value to these tools, as your assistant helps manage all the items on your “To Do” list.

 5 Tools Every Online Business Needs

Organizational Helpers

Keeping your desk, office and thoughts organized can lead to a more productive day, week and business. By using an organizational software like Evernote, OneNote or Google Keep. Each one of these programs provide varied services, but each has their own great attributes and costs. Store all your notes, appointments and more with access from a host of different sources like your computer, smartphone, or tablet, and find everything in mere moments.

Social Media/Analytics Tools

Building an online business requires marketing strategy and a strong marketing plan. Social media is a very important part of that plan. A solid social media plan can grow your list, followers, and business, promoting your products and services. Make developing and implementing a social media plan easy using Hootsuite, Buffer or TweetDeck. Each of these allow you or your assistant to schedule social media posts, saving you time and resources.

Once you have established your social media plan and are implementing all the facets of it, work with your Virtual Assistant to regularly monitor the analytics of each platform to evaluate your ROI. There are several analytical tools, including Google Analytics, Compete or Crazy Egg. Each service varies in price, with a package to fit nearly any budget.

CRM/Shopping Cart

It would be impossible to operate an online business without having a solid customer relationship management (CRM) system in place, along with allowing your customers to easily make a purchase on your website. There are many services that combine the two functions, list building and a shopping cart, which are affordable and allow a business to expand easily. Infusionsoft, 1ShoppingCart, Aweber and PayPal are great tools to manage contacts and email marketing.

Project Management System

As your business grows, tasks can outrun your ability handle them. You may find you need to manage not only your workload, but the projects you’re delegating to your staff. A Project Management System will bring organization to your workflow and allow all staff members, whether on-site or virtual, to stay on target and keep projects aligned. There are many options –– both free and fee-based –– that allow for a vast number of features, users, and capabilities including Basecamp, Asana, Wrike or @Task.


Growing an online business requires sharing documents, managing files and maintaining the safety and validity of your documents. Using a cloud service or back up system to maintain your storage needs will help prevent identity theft, or the loss of the documents you cherish. Using a cloud service such as Google Drive, One Drive or Mozy also allows for easy file sharing, making it a breeze to communicate with all your staff.

Running an online business takes great tools and great help. As you grow your business, achieve the results you want with the support of a Virtual Assistant who can help you make the most of the tools you use.

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Posted on August 19th, 2015 by Client Advocate Team

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