Delegate, Focus, and GROW Your Business

Why Small Businesses in Particular Benefit from Virtual Assistants

If you’re a small business owner, you know a thing or two about being busy. Whether it’s trying to market yourself to get more clients, looking over the books late at night to make sure you’re on track for the year, or shopping for office supplies during what is supposed to be your lunch break, there is never a dull moment when you own your own small business. Being busy is great because it means that you have enough work to do and business is good. It can also mean you are stretched so thin that keeping up with the everyday tasks—or the tasks that will help your business grow even further—gets pushed aside until later. This isn’t doing you or your business any favors. Hiring a virtual assistant to take on tasks like social media, running webinars or copy editing an e-book can take your business to the next level and give you some free time to relax and spend time with your friends and family.

Upping your Social Media Game

You may have made a Twitter account for your business a couple of years ago, but the last time you tweeted was about six months ago and you only have about 100 followers (most of which are probably robots). Social media is something that you have to work at every day, not once a year. If you can’t dedicate the time or resources to do it yourself—then hiring a virtual assistant for the job makes the a lot of sense. Hiring a virtual assistant that has social media marketing in her skillset will usually mean she can accomplish these tasks faster than you or your staff, too.

Run Efficient and Effective Webinars

Maybe a webinar is one of those things that you’ve always wanted to do (if you had the time), but you never thought it was possible. A virtual assistant can help you plan, invite, and even run a webinar that will help draw in new customers and give information about your company or product.

Get that e-Book Published

Have you written a book about your expertise and are still waiting to get it off your computer and on the digital shelves? If you’re in need of polishing and trimming to your e-book copy, a virtual assistant can also help you with that. Your virtual assistant can edit for grammar, style, and flow to make it more readable for your audience.

The next time you look at those tasks that never make it off your to-do list, think about outsourcing them to a virtual assistant. It can be a great investment in business growth.

photo credit: Adam Greig

Posted on June 29th, 2017 by Rachel Braam, Office Manager

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