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Why Internet Memes Make Great Marketing Tools

Even if you are not familiar with term “Internet meme”, you have undoubtedly been exposed to this social and Internet phenomenon. A cute picture of a baby with a funny tag attached or an endearing video of cute animals which spread through email, Facebook, YouTube and other Internet mediums are all examples of Internet memes. Many companies quickly have recognized the value of the meme for marketing; if they attach their name and brand to a meme which “goes viral,” they have just hit the marketing jackpot.

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